After the questionnaire, I added up all the scores so that I could get a clearer picture of what my target audience want in the magazine:
All participants in this questionnaire were females, aged between 14 and 20.
To the question "What category best describes your preferred genre of music?", 75% of the participants said they liked Rock, Indie or Metal, indicating that there is a large audience for this genre.
To the question "Do you read music magazines?", 60% replied "Yes, but they could be better', and 30% said they did often, and 10% said no, there aren't any that cater for what I want.
When asked "What would make you want to buy a magazine the most", around 50% replied with "a magazine similar to Kerrang! but with a more female dominated approach", and the second most popular answer was that the articles on the inside must interest them.
The question "What would you most like to see in a music magazine?" received a large variety of answers, but the most popular were gig reviews, and interviews and gossip about popular artists. 20% said they would like to see style advice on how to get the 'look' of a specific influential artist, which surprised me a little as I would've expected a slightly higher percentage for that answer, however, keeping my target audience in mind, I will focus more on what my feedback has told mthe resutse to!
To the question '"Would an indie/rock magazine similar to 'Kerrang!' and 'NME' but with elements of magazines such as 'Heat' and 'Cosmopolitan' interest you?" a substantial 75% answered yes, proving that my target audience definetly would appreciate my idea!
Finally, I asked the participants "What would make you want to buy a women's music magazine?" to which the majority vote was split between 'Articles similar to that of a women's magazine, but related to music' and 'good looking male artists featured'. Shallow it may seem - but I will be taking this into account!
Overall I am pleased with the results of me questionnaire, I know now that I have an audience, so I now need to start thinking about producing my magazine!
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